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Social networking is the new free marketing thing that everyone is talking about! It is an amazing opportunity for small business marketers to get the word out about their business AND get leads from interested people. Here are three great reasons to use social networking to help grow your business!

Social Networking Makes You More Approachable

It is funny how intimidating it can be to call someone you are considering hiring or even considering buying a product from. It seems like there are scam artists all over and no one likes to get “taken”. When someone sees you on social networking, they can get a feel for how you operate. They can ask their “friends” for social proof that you will do a good job. If you are just building up your network and would like to try out your mad skills on someone, please feel free to add me onwww.Facebook.com, LinkedIn.com or Twitter.com. (I am Taradactyl on all of these and would be your friend – just ask!)

Social Networking Lets You Help People

People can watch what you are doing and can copy it. If I find a great new site that could help get me new business, more than likely I will be posting something about it online. If you are in my network, you will see it and be able to take advantage of that opportunity.

Social Networking Is, Well, Social AND Ranks Well On Search Engines

There are many things that you can add to your profile which will be found by humans AND by the search engines. I hear all the time that you need to have backlinks to your site to make it more google friendly. One of the easiest ways EVER to get FREE backlinks to your site is to make them yourself. In your profile make sure to add your website!